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Chinese Art: Fight for Survival in the Harsh Winter

 

For anybody who still watches the news these days, the international art market, which some think is led by the phenomenal rise of contemporary Chinese art, is on the brink of tumbling. Pieces that would have easily fetched hundreds of thousands of dollars have gone unsold at auctions; galleries have shut down in the middle of refurbishment; and artists who had previously been limoed around for show openings have suddenly found time to paint.

Amid all the doom-talking and fear-mongering, one place attracting special attention is the 798 Art District in northeastern Beijing. Regarded as China's answer to New York's Chelsea and the undisputable center of the Asian art world, the 500,000 sq m space outside the city's fourth ring road has packed in over 200 galleries, the latest addition being the first Asian outpost for PaceWildenstein of New York.

A recent visit, on a chilly, rain-washed morning, saw the gallery district-cum-artists' colony in a sedate, if not sleepy, state. Colorful posters still lined the main boulevard but most belonged to exhibitions that had been shut for a month. The site was mostly cleared and only an occasional handful of visitors lingered in front of closed doors and painted in red on a bare brick wall was an advertisement for a show: A Warm Beijing Winter.

For most 798 residents, last winter was less than warm.

"Our business touched the lowest point sometime between last November and December," said Long Yu, director of Amelie Art Gallery, a long-time presence at 798. "Sales were down 20 to 30 percent compared with the year before," she said, while denying rumors of widespread closures, saying that most galleries, including hers, were in a "readjusting" period. "Some galleries may go into hibernation for some time - putting on less, or even no shows. But that won't last very long," she said. "Besides, things have actually been getting better since the beginning of this year."

Jerome Sans, director of the Ullens Center for Contemporary Art (UCCA), believed that the casualties should be investigated case by case. "If you tell me 10 galleries have closed, I'd ask: who? It all depends who you are talking about," he said. "Some galleries opened last year to cash in on the growing phenomenon of contemporary Chinese art. They abused art and had bad motives. They are out now."

And if you listen to Sans, the bursting of the art bubble has been viewed by many in the gallery world with a sense of relief. "It's childish to think it would last forever," he said, referring to an overheated art market where everything fetched dizzying prices and was snatched up at auctions. "You could smell the crisis back in 2007 when you saw people scampering around for money like idiots."

The crisis does impact everyone, albeit in mixed ways. According to Guo Xiaoyan, chief curator of UCCA, blockbuster shows involving the shipping of items from foreign art institutions were unlikely to take place in the near future. "We plan to focus on projects created by Chinese artists in China for our local audience," she said. "Bearing in mind that most of the big names in contemporary Chinese art have first achieved their successes overseas, this will help nurture local creativity in the true sense of the word."

By doing so, the Center has realigned itself with its founding mission: to put Chinese art and artists on an equal footing with the rest of the world.

"In bad times, galleries tend to look at available resources," said Guo. "Re-editing existing collections could give birth to a whole new show."

And they may also be looking at one another for the so-called "synergy effect". Launched by Amelie Art Gallery and co-sponsored by five other galleries within 798, the New Year Print Art Festival began in January and continued until mid-March.

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